JOIN OUR WATCHMAKING ADVENTURE

Become an Initiator and participate in the internationalisation of a growing Swiss company. By becoming a shareholder of the company, you contribute to the development of our projects and the promotion of Swiss mechanical watchmaking.

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Participants in our workshops
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Watches made
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investors

I WANT TO BECOME AN INITIATOR

By becoming a shareholder of Initium Holding SA, you are investing in our existing workshops, our online offerings and in any future development of the company.

Share(s) at 1.40 CHF

Price increase to CHF 1.40 on 23 August 2022 at 09:00.

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Bronze

up to 999 shares

Investor certificate

Access to our private Slack community

Information Insider

Invitations to Initiators events

Silver

1000 to 9999 shares

Investor certificate

Access to our private Slack community

Information Insider

Invitations to Initiators events

10% discount on all our products

Gold

+10’0000 actions

Investor certificate

Access to our private Slack community

Information Insider

Invitations to Initiators events

20% discount on all our products

WHY DID YOU CHOOSE CROWDINVESTING?

Crowd investing is a model of participatory financing through which the contributor acquires shares in the company in exchange for financial participation.

We have chosen this innovative concept because we are keen to include both novices and watch enthusiasts in our exciting adventure.

Thanks to the enthusiasm of our valued investors, whom we call Initiators, we have made our flagship projects a reality, such as our watch kit that allows you to assemble your watch at home, our new range of components produced within fifty kilometres of our headquarters, and our new website with the 3D configurator.

Why invest in Initium?

Download the brochure
Take part in an entrepreneurial project
Taking part in an entrepreneurial project is an inclusive adventure as you participate directly in its development.
Indeed, a small, developing company is always open to advice and improvements. That is why Initium has decided that by becoming an Initiator, you have the power to make decisions. This is, of course, proportional to the percentage of shares invested.
Contribute to the development of Initium

By becoming a shareholder of Initium, you participate in the development of an innovative company and ambassador of Swiss watchmaking. After seven years in our core business – watchmaking workshops – we decided to diversify our offer. This is being done through several international development projects. Projects that we are able to implement thanks to the support and commitment of our 400 Initiators.

Receive 5% in shares when you refer someone

We are fortunate to have the support of many investors involved in Initium. They admire and are enthusiastic about our concept and our projects and talk about us to others. This is why we have decided to reward their loyalty by introducing a sponsorship scheme. By referring your friends and family, you will receive 5% in shares of the total invested by the people you refer.

Benefit from exclusive information

Young and dynamic, the Initium team is committed to including all Initiators directly in its communication. Through our discussion platform and private newsletters, we inform our initiators in advance. This includes progress on our projects, announcing exclusive offers and promotions, sharing our ideas and much more. This exclusive information is passed on to our investment community well before it is made public.

Take part in an entrepreneurial project
Taking part in an entrepreneurial project is an inclusive adventure as you participate directly in its development.
Indeed, a small, developing company is always open to advice and improvements. That is why Initium has decided that by becoming an Initiator, you have the power to make decisions. This is, of course, proportional to the percentage of shares invested.

Join an
engaging community

Since the launch of our crowd investing campaign in January 2021, we have gathered more than 400 investors, mainly in Switzerland but also abroad.
We are proud to see this community growing day by day, contributing to our expansion.
Our Initiators are more than shareholders: they are ambassadors, influencers, and decision-makers. We collect their opinions and inform them in advance via our community platform – a cross-sectional space for free exchange.

History of the campaign

Mathieu Gigandet & Gilles Francfort, founders of Initium

Since 2015, the year of its creation, Initium has continued its mission: to offer a memorable experience in the colours of Switzerland, through the excellence of its products and services.

In order to pursue our goal of expansion, we launched our crowd investing campaign in early 2021 to give everyone the opportunity to be part of this adventure by becoming a shareholder of the company.

By investing the amount of your choice, you take part in the evolution of the company and its projects. In addition, you join our community platform, which opens up a world of exclusive experiences around Swiss mechanical watchmaking.

We are thinking big, and your support is invaluable to us in achieving our ambitious plans.

2015

Opening of
our first site

2017
2018

Opening of
two sites
supplémentaires

2021

Launch of our
watch kit

DÉCOUVREZ LES
PROJETS À VENIR

2014

Le projet est
imaginé dans le
cadre d’un cours de
Master en
entrepreneuriat

2016

New type of workshops
incluant un
mouvement à
remontage
automatique

2019

Développement
d’un atelier pour
grands groupes
(50 pers.)

2014

Opening of our first location

2015

Opening of our first location

2016

Opening of our first location

2017 / 2018

Opening of our first location

2019

Opening of our first location

2021

Opening of our first location

Our advisors

Franck Muller

The Bridge to Luxury Founder
We benefit from the expertise and experience of Franck Müller (not to be confused with the founder of the eponymous brand), founder of The Bridge to Luxury, an international consulting firm that supports companies in the high-end sector. He has accompanied a number of successful luxury companies such as the renowned brands A. Lange & Söhne, Glashütte Original and the Swatch Group AG in Switzerland, of which he was a member of the extended management. Lange & Söhne, Glashütte Original and the Swatch Group AG in Switzerland, where he was a member of the extended management. Working with Franck Müller is a real opportunity for Initium as it continues its quest for progress and excellence.

Antonio Seward

Advisor
Currently based in Spain, Antonio had a long international career with Audemars Piguet. He was CEO Americas when Gilles met him while working for the Le Brassus Manufacture. Since 2021, when he joined Initium as an investor, we have been fortunate to be able to count on his experience and recommendations in terms of business strategy as well as his knowledgeable contacts in the watchmaking world.

Any more questions?

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