02/10/2025

Swiss watchmaking and craftsmanship in Geneva: the Initium experience

Geneva, symbol of world-renowned craftsmanship, combines tradition and innovation. A city of prestige and elegance, it is renowned for its watchmaking tradition, its cultural richness and its unique setting between lake and mountains. A cosmopolitan and dynamic city, Geneva attracts art, fine watchmaking and jewelry enthusiasts every year to discover Swiss excellence.

Initium invites you to experience immersive workshops where each participant becomes the actor in his or her own creation. Whether you’re passionate about art, curious about know-how or a lover of unique souvenirs, these experiences combine learning, creativity and pleasure. Discover how to assemble your own watch, create a piece of jewelry or fashion a personalized knife, all in an authentic setting. and in the heart of Geneva.

Initium: the art of creating your unique piece in Switzerland

At Initiumwe give pride of place ancestral Swiss know-how through three emblematic crafts: watchmaking, jewelry and cutlery.

Geneva watchmaking workshop: assemble your own Swiss watch

Assemble your own personalized Swiss watch from over a million possible combinations. Choose the movement, case, dial, hands and bracelet to create a watch that’s just like you. Our workshops range from a simple introduction to watchmaking to the assembly of your own watch, accompanied by passionate experts.

Jewelry workshop: create your own personalized ring

Create a unique silver or gold ring that reflects your image, by choosing the design, stones and finishes. Each step allows you to discover the art of jewelry-making while giving free rein to your creativity. Initium’s experts will work with you to ensure that your creation perfectly reflects your style and desires.

Cutlery workshop: assemble your Swiza Swiss Army Knife

Create a Swiza knife, a symbol of precision and character. Initium lets you choose from a variety of tools, colors and textures to create a knife that reflects your personality. Create an object that’s both functional and emotional, that you’ll keep as a souvenir of your experience, or give as a unique and meaningful gift.

Each workshop combines authenticity, personalization and transmission, allowing you to leave with a unique piece, full of meaning and memories, while acquiring knowledge of exceptional know-how.

The Initium experience is more than just a workshop: it’s a complete immersion in the fascinating world of watchmaking, jewelry and cutlery, where you become the artist of your own creation.

A workshop in the heart of Geneva’s old town

Housed in a 17th-century building, our workshop is located in the center of Geneva’s old town. The boutique, with its intimate and inspiring atmosphere, reflects the local heritage of watchmaking and craftsmanship.

As the world capital of Haute Horlogerie, Geneva offers an ideal setting for heritage, museums and unique landscapes. Just a stone’s throw from St. Peter’s Cathedral and the Flower Clock, Initium enriches your stay with an authentic experience.

Initium also welcomes you to its workshops in Le Noirmont and Paris, for individuals, groups or companies, to create a unique piece according to your wishes.

What to do in Geneva before or after your workshop?

Take advantage of your visit to discover Geneva and enrich your stay:

Patek Philippe Museum Learn about the history of the great watchmaking houses and admire rare timepieces.
Jardin Anglais and flower clock Stroll along the shores of Lake Geneva.
Cruise on Lake Geneva A breathtaking view of the city and Mont Blanc.
Saint-Pierre Cathedral panoramic view of Geneva and its surroundings.
Historic districts cobbled streets and ancient buildings.
Local gastronomy Gastronomy: tasting of Swiss specialities.

Organizing your stay in Geneva made easy

To make the most of your Swiss craftsmanship experience, use platforms such as Kayak to compare flights, book hotels and plan your itinerary. That way, you can concentrate on what’s most important: living your Initium immersion to the full.

Combine your visit with other cultural or gourmet activities to transform your stay into a true sensory and cultural journey. Whether as a family, with friends or on your own, Geneva offers experiences to suit every profile.

Tips for a successful visit to Initium

Book your workshop online in advance or email us at [email protected] with any questions.

If you’re short of time, visit our store in Geneva Choose your components and let our watchmakers assemble your watch.

Initium offers workshops for groups, companies and special occasions (team building, private events).

Give the gift Initium gift card for a unique watchmaking, jewelry or cutlery experience.

Experience Geneva differently with Initium

Initium transforms your stay in Geneva into a true experience of Swiss craftsmanship experience, where each creation becomes a reflection of your personality and of Swiss excellence. Platforms like Kayak make it easy to book your trip, allowing you to enjoy your immersion to the full.